If the data you see in Geckoboard doesn't match what you see in Google Analytics, first check that the timezone you've set on your dashboard matches the timezone of your GA property.

Data delays

If you see a Google Analytics widget showing 0 or a much lower number than expected, one possible reason for this is that the data endpoint Geckoboard hooks into has a delay applied to it.

On some larger Google Analytics accounts that require a large amount of user data to be processed on any given day, your data may be delayed by up to 48 hours.

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