This guide walks you through the various options when customizing Google Analytics 4 widgets.
Connection selector
If you're tracking multiple websites with Google Analytics and want to share data from another, add another account with the following steps.
Property
Select another property from your Google Analytics account.
Display
Select any of the Google Analytics 4 metrics Geckoboard supports.
Line charts, Column charts and Tables allow plotting a second metric on the same widget. To do this, click + Compare metric.
💡Tip: Hover over the information icon for a tooltip description of the selected metric.
Visualization
The visualization picker allows you to choose between plotting your data as:
Number
Gauge
Line chart
Column chart
Bar chart
Leaderboard
Table
Map (Realtime Active Users only)
The options available depend on how you've configured your widget. See our guide to choosing the right visualization for your data.
Time
The time picker allows you to select a timeframe for your data. You can also create a Custom period from the bottom of the select menu.
Grouping
If you want to group by a particular dimension, you need to select a visualization that supports grouping:
Column chart (under Horizontal Axis)
Bar chart (Labels)
Leaderboard (Labels)
Table (Group by)
For example, try the Leaderboard visualization configured to show Conversions by Medium or Sessions by Page.
Note: It's important to group and label by compatible metrics. If your widgets show a "(not set)" placeholder value, Analytics hasn't received any information for your selected dimension. Try selecting a compatible group or label.
Compare to previous period
If you're creating a Number or Line chart, you can compare your data to a previous period.
For example, compare Today to Yesterday or the Same day last week.
Min/Max values
The Gauge visualization supports setting minimum and maximum values. If left blank, these values are automatically calculated.
Filter
Filters allow you to dial into the exact value you care about. Filter options available include:
Is: show only those values that the data is
Is not: show only those values that the data is not
Contains: show only those values that contain specific text
Does not contain: show only those values that don't contain specific text
For example, you could show Sessions where Campaign name is, say, onboarding.
Split by
If you're creating a Line or Column chart and haven't chosen additional metrics to compare, you can Split by a chosen dimension. It's also possible to split your data by custom events created in Google Analytics.
For example, you could try splitting Views by Device category with the Horizontal Axis set to Time, to see the devices used to view your site per day.
Set a goal
On the Number, Line, Column and Bar charts visualizations it's possible to show your progress towards a chosen target by setting a goal.
Setting a Starting from value on Number visualizations enables you to set more meaningful goals. For example, you could track your goal to increase Engaged sessions for this month from 50k to 55k.
Formatting
The Formatting menu allows you to overrule the automatically set number of decimal places used or add additional information about the values on your widget. For more information, see our guide to using the data formatting options.